Top 5 Cloud Computing Trends that India Needs to Know
Cloud computing is a busy space in India and globally due to the pandemic-instigated adoption growth across businesses. Gartner says that end-user spending on cloud services will see double-digit growth
The new normal accelerate India Inc.’s need for Cloud Computing in 2021 & Beyond
According to IDC’s COVID-19 Impact on IT spending Survey, 64% of India’s organizations are expected to increase demand for cloud computing due to the evolved nature
From Smart Analytics to Smart Basket, MarTech at Bigbasket
There is no doubt that ArtificialIntelligence is the future of the world, and it will eventually seep into our lives in all sorts of ways. AI will drive the economy
Marketing has been using content throughout the entirety of its history in order to drive customer attention to their campaigns and their related elements. However, the fact that the product or service for which
Best Practices for Your 2019 Content Marketing Strategy
As the digital marketing industry is constantly shifting, so is the need for content marketing as an essential baseline niche of it. Frankly speaking, content is the medium through which brands can
Content Marketing and CRM: The Keys to Boost Email Campaigns
In today’s age, CRM – Customer Relationship Management is arguably the most significant part of the day-to-day workings of any company. Customers give any company it’s value, recognition and reputation.
While implementing a content marketing strategy, it does not matter if you are getting started or an established player. Your website is vital for the plan. Creating good content takes more time than
How to implement an effective Account Based Marketing Strategy
The concept of Account Based Marketing (ABM) emerged in the early 2000s, but it has recently attracted marketers’ attention with its effectiveness. The growth in the decision-making, team’s size and misalignment
The continuous advancement in technology and the never-ending curiosity of humans have led to the question, “Can a machine think and behave like humans beings?” This is how artificial intelligence started to evolve with
How to implement a killer Omni-channel marketing strategy
For a consumer shopping is one experience, regardless of channel. It doesn’t matter whether he/she is buying a product online or form a brick and mortar store. These consumers expect to be