Artificial Intelligence: What can Business Professionals Expect in 2020?

From Smart Analytics to Smart Basket, MarTech at Bigbasket

There is no doubt that Artificial Intelligence is the future of the world, and it will eventually seep into our lives in all sorts of ways. AI will drive the economy

B2C Marketing Automation Report Launch | 2017

Insights, Best Practices & Latest Trends from B2C Marketing Experts

Business leaders are being tested to adapt to a market which is led by customers. Highly dynamic customer behavior fuelled by digital disruption has highly

B2C Marketing Automation Report: INDIA, 2017 – Snapshot

B2C Marketing Automation Report: INDIA, 2017 - Snapshot

Marketing Automation is one of the most discussed topics in the marketing circles. There is no doubt marketing automation can help organizations to efficiently scale up their sales & marketing efforts. With

How Marketing Automation evolved in India?

How Marketing Automation evolved in India?

Santosh Abraham, Founder and Lead Analyst, Research NXT had a very insightful conversation with Kalpit Jain, CEO, Netcore.  In this interview, Kalpit shared how his normal day at work pans out. He explained how

From Smart Analytics to Smart Basket, MarTech at Bigbasket

From Smart Analytics to Smart Basket, MarTech at Bigbasket

In this discussion with Santosh Abraham, Lead Analyst at Research NXT, Meera clarifies how BigBasket is a more of a retail company that happens to be online, than an e-commerce website.