Personalization and In-the-moment messaging for B2C Marketers

B2C Marketing Automation Report: INDIA, 2017 – Snapshot

B2C Marketing Automation Report, INDIA, 2017 – Pre-release
Before we started on the journey of creating this report, we went through resources which were available on MarTech (India) and realised that more focus is given on broader topics like digital marketing. During our discussions with industry associations, experts …
How Marketing Automation evolved in India?

How to adopt and use different MarTech tools in tandem?

From Smart Analytics to Smart Basket, MarTech at Bigbasket
