Patient Acquisition and Engagement: A Deep Dive into Digital Marketing Strategies in Healthcare
In this interview with Research NXT, Jyoti Khichar, Senior Manager of Digital Marketing at CK Birla Hospital, delves into the hospital’s digital marketing strategies, with a focus
Balancing Creativity and Automation: Insights into Effective Marketing Strategies and Trends
In this interview, Abhishek Fodikar, Marketing Specialist at Research NXT, provides insights into his journey in the field of marketing, his approach to automation, and his perspectives on current
Personalisation Beyond the Basics: How Kotak Life Engages Customers
In this interview, Prasad Pimple, Executive Vice President & Head of Digital Business Unit at Kotak Life, highlights his professional journey and strategies as a digital marketing leader at Kotak Life,
Optimising CRM and Marketing Automation for Effective Lead Generation and Engagement
In this interview with Research NXT, Rohit Ladsaria, Software Product Manager at ACS Infotech, discusses his professional journey from running a packaging business to his current role in software
Cracking the Code of Demand Generation with HackerRank’s Senior Manager
This interview by Research NXT highlights the professional journey and demand generation expertise of HackerRank’s Senior Manager of Demand Generation, Ridhi Malhotra. With extensive experience across industries, she delves into
Transforming Email Marketing and Driving Innovation with Zoho Campaigns’ Lead Marketer
In this interview, Vipasha Sinha, Lead Product Marketer at Zoho, offers a fascinating glimpse into her professional journey, highlighting the transition from journalism to product marketing and their insights
Revolutionising Insurance Marketing: Automation, Personalisation, and Data-Driven Strategies at PolicyBoss
In this interview, Varun Kaushik, Executive Vice President and Head of Marketing at PolicyBoss.com (Landmark Insurance Brokers), shares his journey of transforming PolicyBoss from a traditional insurance broker to a