Evolution of Content Marketing in India

Evolution of Content Marketing in India Marketing has been using content throughout the entirety of its history in order to drive customer attention to their campaigns and their related elements. However, the fact that the product or service for which the advertising is usually done prioritizes the former to get the point across about why […]

How to Combine your Social Media and Content Marketing

How to Combine your Social Media and Content Marketing Private communication mediums have come a long way since the origin of smoke signals and pigeon mail, but the essential value has persisted as the same – human connection. Fast forward a few decades and human connection have become so effortlessly obtainable through social media channels, […]

How Content Marketing Impacts Your SEO Strategy

An Insight into RateGain’s Content Marketing Strategy A perfect blend of Content Marketing and SEO strategies could give an overwhelming CTR. The overriding factor is to maintain that “perfect blend”, in keeping with current trends and scenarios. It is important to consider various marketing tools while framing SEO strategies for results better than expected. How […]

Best Practices for Your 2019 Content Marketing Strategy

Best Practices for Your 2019 Content Marketing Strategy As the digital marketing industry is constantly shifting, so is the need for content marketing as an essential baseline niche of it. Frankly speaking, content is the medium through which brands can hope to properly establish a relationship with their consumer audience. And, as the demographics and attitudes are constantly […]

Content Marketing and CRM: The Keys to Boost Email Campaigns

Content Marketing and CRM: The Keys to Boost Email Campaigns In today’s age, CRM – Customer Relationship Management is arguably the most significant part of the day-to-day workings of any company. Customers give any company it’s value, recognition and reputation. CRM requires planning the future course of action to keep aligned with the company’s path. […]

7 Must-have Features for Content Marketing System

7 Must-have Features for Content Marketing System While implementing a content marketing strategy, it does not matter if you are getting started or an established player. Your website is vital for the plan. Creating good content takes more time than it is. So, you should have a time-saving process at your end to get it […]

How to implement a killer Omni-channel marketing strategy

How to implement a killer Omni-channel marketing strategy For a consumer shopping is one experience, regardless of channel. It doesn’t matter whether he/she is buying a product online or form a brick and mortar store. These consumers expect to be able to show up from any location and at any time of the day. As […]