Resources
Insights
Articles, guides and toolkits from the Research NXT team, written alongside the research programmes they draw on.

Rethinking the Daily Commute: Why Unified Mobility Is Becoming a Strategic Priority for GCCs in India
For India's global capability centres, the daily journey shapes productivity, safety and employer brand, yet commute is still run as a cost centre.
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Implementor's Guide to AI: Finance Leaders Transition from Caution to Customer-Centric Scale
The financial services edition: AI adoption is mainstream across banking, insurance and fintech, but compliance complexity and risk sensitivity keep it from reaching enterprise scale.
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Implementor's Guide to AI: Retail & Consumer Goods Leaders Shift from Experiments to Loyalty-Led Scale
The retail and consumer goods edition: one in two companies has adopted AI, and loyalty has overtaken efficiency as the objective.
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Implementor's Guide to AI: Manufacturing, Automotive & Energy Leaders Move from Pilots to Scale
The manufacturing, automotive and energy edition: six in ten organisations use AI, one in ten have scaled it, and data silos are the reason for the gap.
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The Four Waves of AI: A Practical Guide for Business Leaders
A whitepaper that breaks AI's evolution into four waves, from predictive analytics to autonomous agents, with a glossary of the terms leaders keep meeting.
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AI is the Future, and the Future is Now: A Preview of the Implementor's Guide to AI
A preview of the Implementor's Guide to AI, and of where Indian businesses stand on adoption, ethics and readiness.
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