An Insight into RateGain’s Content Marketing Strategy
A perfect blend of Content Marketing and SEO strategies could give an overwhelming CTR. The overriding factor is to maintain that “perfect blend”, in keeping with current trends and scenarios. It is important
Best Practices for Your 2019 Content Marketing Strategy
As the digital marketing industry is constantly shifting, so is the need for content marketing as an essential baseline niche of it. Frankly speaking, content is the medium through which brands can
Content Marketing and CRM: The Keys to Boost Email Campaigns
In today’s age, CRM – Customer Relationship Management is arguably the most significant part of the day-to-day workings of any company. Customers give any company it’s value, recognition and reputation.
How to Use Technology for an Effective Content Marketing Strategy
Amit Kapoor currently is the Associate Director, Content Marketing at Cigniti Technologies. Amit is responsible for the end-to-end design, development, and implementation of the Content Marketing activities of Cigniti. He
Content Marketing at India’s Leading Asset Management Company
Gaurav Suri is a curious and passionate Sales and Marketing professional having straddled across industries. He is currently the Sr Executive Vice President and Head of Marketing at UTI mutual funds, and
While implementing a content marketing strategy, it does not matter if you are getting started or an established player. Your website is vital for the plan. Creating good content takes more time than
Technology is at the heart of businesses today and is reshaping strategy, culture, jobs, policy and everything we do. The business community finally seems to have embraced the technological revolution and has begun adapting to a
Best Practices to Define and Target Your Key Accounts
Ojas Kulkarni is a senior Sales and Marketing professional with more than 15 years of experience in the outsourcing industry. He is currently working with a leading global Business Process Management
Checkpoints before You Implement Marketing Technology
Sushant Shetty is the Sales Director, India at Epsilon. Epsilon is a Global leader in offering end to end integrated marketing solutions. It provides unrivaled data intelligence and customer insights, world-class technology including loyalty,
Account Based Marketing Essentials: Steps to Define your Key Accounts
There is a no denying the fact that understanding your buyers helps you to sell more. The more you know about them and their needs, the easier it is to