Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements

In this Research NXT Interview, Divya Dixit, the SVP – Marketing, Analytics & Direct Revenue at ALTBalaji, talks about her journey within

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Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements

Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements

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