Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements
SVP Marketing, Analytics & Direct Revenue, ALTBalaji
VP Platform Ecosystem at Hubspot, Editor at Chief MarTech
Rajesh Pantina, Head of Marketing, the Asia Pacific at InMobi in the discussion with Research NXT shares the latest trends in the digital space including the importance of leveraging mobile video, the rise of a programmatic, and growing focus on ad quality and brand safety.
Founder, CDP Institute