Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements
Evolving marketing trends in OTT, the use of customer data and AI to predict & personalize engagements
In this Research NXT Interview, Divya Dixit, the SVP – Marketing, Analytics & Direct Revenue at ALTBalaji, talks about her journey within
Scott Brinker’s View on AI in Marketing & the future of Martech
Scott Brinker's View on AI in Marketing & the future of Martech
Scott Brinker is widely considered as the chief evangelist of Martech, who helped kick start the conversation around marketing technology. Scott created the Marketing Technology Landscape, charting
Doing Mobile Video Right with Rajesh Pantina, InMobi
Doing Mobile Video Right with Rajesh Pantina, InMobi
Rajesh Pantina, Head of Marketing, the Asia Pacific at InMobi discusses how InMobi provides not just media buying, but also value-added services and deep insights into audience behavior. We discuss the
David Raab on how AI and CDP can unlock the possibilities for Marketers
David Raab on how AI and CDP can unlock the possibilities for Marketers
In this Research NXT Interview, David Raab, the founder of the Customer Data Platform Institute, who is also a marketing technology expert, an independent consultant
