India Inc’s need for Cloud Computing in the New Normal & Beyond

*Exclusive offer from Free Consulting on Resource Optimization Complimentary Cloud Framework Assessment for your Organization One-Month Billing Waiver for all New Workloads on AWS Cloud As we are inching into the industry 4.0 revolution, it’s hard to imagine businesses without Cloud Computing. On top of that, these uncertain times have certainly exposed the edge that […]
The Best of Business Strategies In The New Normal

This eBook titled “The Best of Business Strategies In The New Normal” is an outcome of our discussions with business leaders across prominent industries and business functions from the Southeast Asian…
A Landmark Culmination of Insights in Marketing!

This report is focused on four industry segments: BFSI, OTT, e-commerce & D2C, and digital-first businesses, and also includes perspectives from industry experts in the AI, ML, and marketing technology space.
Content Marketing Done Right: Trends and Best Practices Report

Content marketing continues to have a very impactful influence on the decision to purchase a company’s product or services. Marketers are increasingly using content marketing tactics, along with technology, to better engage with their buyers to educate, update, and guide them. To understand the buzz around the growing popularity of Content Marketing we at Research […]
State of Consumer Engagement Report, GCC 2019

New-age consumers are evolving from being informed and aware buyers to being designers and creators of their user journeys. This massive shift is underway owing to consumers’ access to sophisticated digital technologies and on-demand data on products, services, brands, markets, and trends for both present and the predicted future. Brands, until now that have controlled […]
ABM Best Practices Report: India, 2018

In this report, we identified what you need to know to make the most of ABM efforts, and where you can find further opportunities for competitive advantage. This research was conducted over two months during which we connected with more than 100 Indian B2B marketing leaders, to discuss their views on ABM. This Comprehensive guide […]
B2C Marketing Automation Report: INDIA, 2017

A report that tracked the Implementation & Adoption of B2C Marketing Automation in India This report aims to understand the adoption of MAS [Marketing Automation Solution] in Indian B2C organizations and identify the most commonly used features, drivers and restraints. Share insights on Pricing Models, ROI Measurement & Challenges while implementing MAS. And help B2C […]
A Publisher’s Guide to Smarter Monetization: Ad Revenue Optimization Techniques 2020

Monetization through ads can be tricky and time-consuming. With new products and services being advertised in the market daily, it can get difficult to create an effective strategy to drive maximum revenues. With this guide, we help you understand the top 3 ways in which you can inform your ad strategy in 2020. Through in-depth […]
Corporate Gifting Trends Report: India, 2019

The gifting industry in India has registered a strong growth over the past decade thanks to consumer’s rising income levels and ambitions. Of the overall Industry, corporate sector enjoys the lion’s share. It is of utmost importance for an organization to make sure they keep in touch with their customers to nurture the relationship and […]
eTutoring Best Practices Whitepaper 2016

One of the fastest-growing eLearning industry, yet shrinking in terms of the number of companies! “The number of E-Tutoring companies has gone down from 450 plus companies in 2010 to less than 250 companies in 2015” CEOs, COOs, Strategy & Business Leaders from leading E-Tutoring companies have participated and shared their perspective with us. The E-Tutoring Best Practices […]