TV Naarayan on how the pandemic has moved digital payments from a nice to have to an essential service

TV Naarayan on how the pandemic has moved digital payments from a nice to have to an essential service

In this Research NXT Interview, TV Naarayan, Head of Marketing, at PayPal India, talks about how the payments space

HDFC Bank’s digital transformation & customer experience journey amid the pandemic

HDFC Bank’s digital transformation & customer experience journey amid the pandemic

In this discussion, Ravi Santhanam, Chief Marketing Officer at HDFC Bank shared their approach to personalizing the customer experience, what it means for HDFC bank to be contextual

How the use of AI and ML led 5paisa.com to become a 100% digital platform, with 3X improvement in customer acquisition

How the use of AI and ML led 5paisa.com to become a 100% digital platform, with 3X improvement in customer acquisition

In this Research NXT Interview, Iti Mehrotra, the Head of Marketing and Strategic Alliances at 5paisa Capital Ltd

Sweta Aggarwall on SBI’s mobile-first and customer-centric approach

Sweta Aggarwall on SBI's mobile-first and customer-centric approach

In this Research NXT Interview, Sweta Aggarwall, the Chief Marketing Officer at State Bank of India, takes us through her journey towards becoming a marketer. She shares her enriching experience while working