
Thought Leader's Perspective
Over the Top (OTT) Entertainment
Ecommerce & Direct to Consumer
Banking & Financial Services
Digital First Businesses
The AI Led Personalization: Strategy and Trends, India 2020, produced by Research NXT in association with Netcore, is based on interviews and discussions with marketing leaders from the B2C businesses, across India. This report is focused on four industry segments: BFSI, OTT, e-commerce & D2C, and digital-first businesses, and also includes perspectives from industry experts in the AI, ML, and marketing technology space. The insight and information this report aims to provide are painstakingly acquired with exclusive interviews with marketing leaders in India in these industries.