Content-Based Marketing

Dominate your Segment

Winning Content | Evidence-Based Insights | Targeted Leads

Spectacular results require consistency in thought and action.

Our approach to Content-Based Marketing (CBM) ensures you gain visibility, credibility, and engagement with the power of original research. The results are straightforward marketing qualified leads with intent.

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The Opportunity to generate 10X results!

Thought Leadership

Custom research built with the participation of prospects, customers, & industry experts.

Brand Visibility

Winning content aimed at keeping your brand relevant and enticing.

Market Insights

Evidence-based insights on target market trends and best practices.

Engaged Prospects

Voice of customer approach to gain trust and a high level of engagement with prospects.

Marketing Qualified Leads

Targeted downloads ensuring qualified leads and improved sales funnel.

Recurring ROI

Repurposable content to expand reach through various formats and channels.

The Solution for every Marketing Need

Product Marketing

As a Product Marketer, your focus is on promoting the product and working in alignment with the sales team to generate leads. Our solution enables you to deliver content that fuels various lead gen programs.

Here is what we have for you:

Top-of-the-Funnel Leads generated out of In-content Ads strategically placed across our highly engaging technology insight reports.
Intent-Based Leads generated for you through exclusive whitepapers focusing your solution as an ideal platform.
Evaluation Stage Leads through downloads of Buyer Guides focused on feature, pricing, and usage level comparison.

For more details on how we can kick start your lead engine, schedule a meeting with one of our experts.

As a Content Marketer, your focus is on creating a variety of content types to supplement various stages of the customer journey. Integrating content programs with brand campaigns is crucial to driving brand demand, and our solution is designed to hit the right metrics, i.e., traffic, engagement, and leads that deliver sales and customer retention.

Here is what we have for you:

Thought Leadership Content that powers your Account-Based Marketing efforts by engaging with your marquee customers.
Experiential Content that fuels your campaigns by creating contextual noise.
Repurposable Content that enables you to diversify traffic acquisition across channels.

For more details on how we can augment your campaigns with original content, schedule a meeting with one of our experts

As a Brand Marketer keeping your brand relevant and enticing in the progressively changing market is the key. Our solution enables you to drive brand awareness by engaging with key influencers and the target user communities. All of it through scientifically monitoring market trends, researching consumer markets, and competitors’ activities aimed to empower you to develop go-to-market strategies.

Here is what we have for you:

Benchmark Reports that supplement a new product launch by ensuring market engagement and gaining sales momentum.
Category Explainer Content that ignites curiosity about your product and the category.
Interview Series Content that enables you to build relationships with industry experts in your niche, provide your audience with a better experience of your product, and encourage influencers to promote your content.

For more details on how we can assist you in improving brand awareness with highly engaging content, schedule a meeting with one of our experts.

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